How UAE based giant Barri Logistics Captured & Refined 30x more leads every month using Agentworks

    With Agentworks, we invested in the future. We've been able to streamline daily tasks and are now so much more efficient.

    Time Saved

    100+ Hours/Month

    Efficiency

    30x

    ROI

    25x

    Background

    Barri is a UAE based tech giant that needed an automation to streamline operations when it comes to connecting shippers and carriers.

    The company is a digital road freight operator that seeks to synergize the fragmented logistic industry through technology. Their bespoke platform connects both shippers and carriers under a common technology stack. Through innovation, they are replacing the age-old brokerage model and solving the systematic inefficiencies prevalent within this Industry.

    Challenge

    Operations team was spending excessive time on manually connecting & collecting carrier details (Price, Max Load, Time of Arrival, Proximity) by talking to vendors on WhatsApp and then pushing that information on to their CRM. This lead to delayed updates on the tech stack about the carrier.

    Lack of automation in this entire process was causing bottlenecks in their operations that lead to lead drop off as they were not able to connect the shipper (Lead) to the right carrier at the right time.

    "We were spending too much time on manual tasks that could be automated, which was affecting our ability to focus on core tech development."

    — CJ - Engineering Lead, Barri

    Solution

    Implemented a comprehensive lead capturing & processing workflow automation using Agentworks. This workflow integrated WhatsApp, a language model (LLM), and their CRM system to streamline lead handling from start to finish. Whenever a lead initiated a chat on WhatsApp, the system automatically processed and cleaned the data using the LLM, then pushed it into the CRM in real time. Eliminating manual effort and response delays.

    With the Agentworks Enterprise Plan, the client also leveraged our plug-and-play Analytics Dashboard, enabling them to visualize lead sources, response times, and conversion trends effortlessly. The result? Faster lead response, cleaner CRM data, and actionable insights - all without needing to change their existing tools.

    Key Features Implemented

    • Process Automation

      Automated repetitive operations tasks and processes

    • CRM Integration

      Streamlined data processing and system integration

    • System Maintenance

      Automated system monitoring and maintenance tasks

    Impact

    Achieved significant efficiency gains, saving 4 months of engineering work in a few hours while improving operational processes.

    "With Agentworks, we invested in the future. We've been able to streamline daily tasks and are now so much more efficient"

    — CTO - Barri

    4 months

    Time Saved

    30x

    Efficiency

    25x

    ROI

    Before Agentworks

    • Manual operational tasks consuming significant time
    • Inefficient data processing and integration
    • Lead drop offs

    After Agentworks

    • Automated processes running 24/7
    • Streamlined data processing and integration
    • Decreased Drop Off %

    Next Steps

    Expand automation to additional processes, implement enhanced monitoring, and optimize existing workflows

    "With Agentworks, we invested in the future. We've been able to streamline daily tasks and are now so much more efficient."

    - CTO - Barri

    Ready to transform your workflows?

    Join Barri Logistics and thousands of other companies using Agentworks to streamline their operations.